Update copy and headline

apps/web/src/app/about/page.tsx

@@ -8,13 +8,13 @@ import type { Metadata } from "next";
 
 export const metadata: Metadata = {
   title: "About | Such Software",
-  description: "Full-service software provider in Kennett Square, PA. Founded by John Winter Murphy, specializing in accessible web engineering and WCAG 2.2 compliance.",
+  description: "Software studio in Kennett Square, PA. Founded by John Winter Murphy, specializing in accessible web engineering and WCAG 2.2 compliance.",
   alternates: {
     canonical: "/about",
   },
   openGraph: {
     title: "About | Such Software",
-    description: "Full-service software provider in Kennett Square, PA. Founded by John Winter Murphy.",
+    description: "Software studio in Kennett Square, PA. Founded by John Winter Murphy.",
     type: "website",
   },
 };
@@ -32,7 +32,7 @@ export default function AboutPage() {
           <div className="prose dark:prose-invert max-w-none mb-12">
             <p className="text-xl leading-relaxed">
               Founded in 2021 by <a href="https://jwinterm.com">John Winter Murphy</a> in Chester County, PA, and operating in Kennett Square since July 2025, 
-              we are a full-service software provider in the heart of Mushroom Country.
+              we are a software studio in the heart of Mushroom Country.
             </p>
           </div>
 

apps/web/src/app/page.tsx

@@ -61,10 +61,11 @@ export default function Home() {
              maxWidth: 'min(calc(90vw - 120px), 100%)',
            }}
          >
-           Digital Craftsmanship
+           <span className="block">Precision Engineering</span>
+           <span className="block">for Everyone</span>
          </h1>
          <p className="max-w-2xl text-xl text-muted-foreground mb-8">
-           Next-generation web applications engineered for scale, compliance, and performance.
+           Web applications engineered for scale, compliance, and performance.
          </p>
          
          <div className="flex gap-4 mb-10">
@@ -86,8 +87,7 @@ export default function Home() {
             <div className="text-left mb-8 section-container border-l-4 border-l-blue-500">
                 <h2 className="text-3xl font-bold mb-3 tracking-tight text-foreground">Selected Works</h2>
                 <p className="text-muted-foreground text-lg max-w-3xl leading-relaxed">
-                    A curated gallery of recent projects where we've pushed the boundaries of 
-                    performance, accessibility, and user experience.
+                    Recent projects spanning governance tools, payment infrastructure, and interactive web applications.
                 </p>
             </div>
             <PortfolioGrid />
@@ -108,8 +108,7 @@ export default function Home() {
             <div className="w-full max-w-6xl text-left mb-12 section-container border-l-4 border-l-cyan-500">
                 <h2 className="text-3xl font-bold mb-3 tracking-tight text-foreground">Start a Project</h2>
                 <p className="text-muted-foreground text-lg max-w-3xl leading-relaxed">
-                    Ready to build something exceptional? Drop us a line and let's discuss 
-                    how we can help you scale your digital presence.
+                    Have a project in mind? Let's talk about what you need and how we can help.
                 </p>
             </div>
             <ContactForm />

apps/web/src/app/products/custom-websites/page.tsx

@@ -74,8 +74,7 @@ export default function CustomWebsitesPage() {
           <Card className="glass-card border-purple-500/20">
             <h3 className="text-xl font-bold mb-3">Brand Motion</h3>
             <p className="text-muted-foreground">
-              Framer Motion and Three.js powered interfaces that tell your brand's 
-              story through motion and depth.
+              Smooth, animated interfaces with purposeful motion and visual depth.
             </p>
           </Card>
         </div>

apps/web/src/app/products/suchoice/page.tsx

@@ -33,7 +33,7 @@ export default function SuchoicePage() {
         <div className="prose dark:prose-invert max-w-none mb-12">
           <p className="text-xl text-muted-foreground leading-relaxed">
             Can't decide what to eat? Snap a picture of a menu and let AI choose for you. 
-            Suchoice uses advanced image recognition to extract menu items and randomly selects one for you.
+            Suchoice reads the menu with AI, extracts the items, and randomly picks one for you.
           </p>
         </div>
 

apps/web/src/app/services/page.tsx

@@ -32,7 +32,7 @@ export default function ServicesPage() {
             Specialized Solutions
           </h1>
           <p className="text-xl text-muted-foreground max-w-2xl mx-auto">
-            We solve complex business problems with elegant architecture.
+            Focused expertise in commerce, crypto, and custom web applications.
           </p>
         </div>
 
@@ -41,9 +41,8 @@ export default function ServicesPage() {
             <div className="text-left section-container border-l-4 border-l-emerald-500">
                 <h2 className="text-3xl font-bold mb-2">Partnership-First Development</h2>
                 <p className="text-muted-foreground text-lg max-w-3xl">
-                   Whether you're scaling a commerce empire or building a new financial protocol,
-                   we provide the technical firepower. We don't just write code—we architect
-                   systems that grow with your business.
+                   Whether you're scaling a commerce operation or launching a new financial protocol,
+                   we provide the engineering. We design systems that grow with your business.
                 </p>
             </div>
         </div>
@@ -88,8 +87,8 @@ export default function ServicesPage() {
             <div className="text-left mb-10 section-container border-l-4 border-l-purple-500">
                 <h2 className="text-3xl font-bold mb-2">Custom Apps & Interactive Websites</h2>
                 <p className="text-muted-foreground text-lg max-w-2xl leading-relaxed">
-                    Whether it's a real-time collaborative tool or a high-end brand experience, 
-                    we build performant web applications that delight users.
+                    Whether it's a real-time collaborative tool or a high-end brand experience,
+                    we deliver fast, accessible web applications.
                 </p>
             </div>
             <div className="grid md:grid-cols-2 gap-6">
@@ -103,8 +102,7 @@ export default function ServicesPage() {
                 <Card className="glass-card hover:border-purple-500/30">
                     <h3 className="text-xl font-bold mb-3">Brand Motion</h3>
                     <p className="text-base text-muted-foreground leading-relaxed">
-                        Framermotion and Three.js powered interfaces that tell your brand's story 
-                        through motion and depth.
+                        Smooth, animated interfaces with purposeful motion and visual depth.
                     </p>
                 </Card>
             </div>
@@ -115,8 +113,7 @@ export default function ServicesPage() {
             <div className="text-left mb-10 section-container border-l-4 border-l-cyan-500">
                 <h2 className="text-3xl font-bold mb-2">Cryptocurrency & Payment Consulting</h2>
                 <p className="text-muted-foreground text-lg max-w-2xl leading-relaxed">
-                    Navigate the complex world of global finance. We bridge the gap between 
-                    traditional banking and decentralized protocols.
+                    Bridge traditional payments and decentralized protocols with secure, auditable infrastructure.
                 </p>
             </div>
             <div className="grid md:grid-cols-2 gap-6">
@@ -139,7 +136,7 @@ export default function ServicesPage() {
 
         <div className="mt-20 p-16 rounded-[2.5rem] bg-gradient-to-br from-slate-900 via-slate-800 to-indigo-950 text-white text-center shadow-2xl relative overflow-hidden group border-2 border-white/5">
             <div className="absolute inset-0 bg-blue-500/10 opacity-0 group-hover:opacity-100 transition-opacity" />
-            <h2 className="text-4xl font-bold mb-6 relative z-10 tracking-tight">Start building the future</h2>
+            <h2 className="text-4xl font-bold mb-6 relative z-10 tracking-tight">Let's build together</h2>
             <p className="mb-10 text-slate-300 text-lg max-w-2xl mx-auto relative z-10 leading-relaxed font-medium">
                 We are currently accepting a limited number of partners for performance-based development. 
                 Let's see if we're a fit.

apps/web/src/components/about/founder-signature.tsx

@@ -35,13 +35,13 @@ export const FounderSignature = () => {
 
         <div className="prose dark:prose-invert max-w-none">
           <p className="text-muted-foreground leading-relaxed italic border-l-4 border-primary/20 pl-6 text-lg">
-            "During my three years at <span className="text-foreground font-semibold">Cecil College</span>, I didn't just teach engineering: I re-engineered how it was taught.
+            "We don’t bolt on accessibility after the fact. It’s there from the first line of code."
           </p>
           <p className="text-muted-foreground leading-relaxed mt-6">
-            Transitioning the curriculum from PDFs and Powerpoints to web-based content, I focused on transforming complex technical lessons into highly accessible HTML using <span className="text-foreground font-semibold underline decoration-primary/50">Quarto markdown</span>. This allowed us to consistently generate semantic content including accessible equations and guaranteed descriptive alt text for every visual asset.
+            Before founding Such Software, I spent three years teaching engineering at <span className="text-foreground font-semibold">Cecil College</span>, where I replaced the entire curriculum’s slide decks and PDFs with semantic HTML generated through <span className="text-foreground font-semibold underline decoration-primary/50">Quarto</span>. Proper equation markup, enforced alt text on every visual. That work shaped how we approach every project today.
           </p>
           <p className="text-muted-foreground leading-relaxed mt-4 italic border-l-4 border-primary/20 pl-6 text-lg">
-            This wasn't just theory; it was a methodical implementation of semantic architecture, ARIA compliance, and cognitive load management. Today, I bring that same technical rigor to Such Software’s commercial projects. We don't retroactively fix accessibility; we architect for it from line one."
+            "The same standards that made course materials work for every student now run through everything we ship. Semantic structure, keyboard navigation, WCAG compliance. That’s not overhead, it’s a core component of all our products."
           </p>
         </div>
       </div>

apps/web/src/components/landing/services-preview.tsx

@@ -6,8 +6,8 @@ export function ServicesPreview() {
         <div className="text-left mb-8 section-container border-l-4 border-l-emerald-500">
             <h2 className="text-3xl font-bold mb-3 tracking-tight">High-Performance Webshops</h2>
             <p className="text-muted-foreground text-lg max-w-3xl leading-relaxed">
-                We build commerce infrastructure that scales with you. From complex supply chains 
-                to global payments, we handle the technical heavy lifting so you can focus on your brand.
+                We build commerce infrastructure that scales with you. From complex supply chains
+                to global payments, we handle the infrastructure, payments, and performance so you can focus on your brand.
             </p>
         </div>
 
@@ -15,8 +15,8 @@ export function ServicesPreview() {
             <Card className="glass-card hover:border-indigo-500/40 text-left">
                 <h3 className="text-xl font-bold mb-3">Native Crypto & Payments</h3>
                 <p className="text-base text-muted-foreground leading-relaxed">
-                    Deep expertise in multi-currency checkout, fiat-to-crypto onboarding, and 
-                    DeFi integration. We build payments that work everywhere, for everyone.
+                    Deep expertise in multi-currency checkout, fiat-to-crypto onboarding, and
+                    secure payment architecture.
                 </p>
             </Card>
             <Card className="glass-card hover:border-indigo-500/40 text-left">